Fresh Cotton Natural Deodorant for lasting freshness
Scent: clean, crips scent of sun-dried linen
Naturally fights odour, keep your fresh and dry
No aluminium, no baking soda, no plastic
98% of users say it actually works
Clean, powerful ingredients: Bamboo powder- naturally absorbs oisture, Zinc Oxide- helps control odour-causing bacteria, Magnesium Hydroxide- neutralises odours for long-lasting freshness
Effective, clean, ethical - Cruelty-free, vegan, Certified B Corporation

FRESH COTTON Natural Deodorant

$20.00

That fresh-laundry feeling. This aluminium-free deodorant delivers all-day odour protection with the soft scent of clean cotton.

Quantity Limited to 5

Clean, crisp, all-day freshness.

Clean, light, and endlessly fresh. This natural deodorant keeps you dry and fresh all day with bamboo powder, zinc, and magnesium. The scent? Like sun-dried sheets on a breezy day.

Aluminium-free. Baking soda-free. Plastic-free. Designed for comfort, confidence, and delicate underarm skin.

Scent profile: Clean, crisp scent of sun-dried linen.

98.3% of Ethique natural deodorant users love or like them!

Magnesium hydroxide - neutralises odours for long-lasting freshness ​

Zinc oxide - helps prevent odour-causing bacteria ​

Bamboo powder - naturally absorbs excess moisture ​

Free from aluminium and baking soda

Caprylic/Capric Triglyceride, Tapioca Starch, Brassica Alcohol, Magnesium Hydroxide, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Bambusa Arundinacea (Bamboo) Stem Extract, Euphorbia Cerifera Cera (Candelilla Wax), Hydrated Silica, Zinc Oxide, Fragrance (Parfum)¹, Jojoba Esters, Hydroxycitronellal², Benzyl Alcohol², Geraniol², Linalool², Citronellol², Eugenol², Coumarin². ¹Natural fragrance. ²Component of natural fragrance.

Push up product from the base of the tube (just a little).
Apply 2-3 swipes to clean, dry underarms for lasting freshness.

Pushed up too much? Give the base a light tap on a flat surface or the palm of your hand and the product will lower back into the tube.

Store at room temperature. Keep dry, away from moisture, and out of direct sunlight. 

If stored somewhere cold, we recommend holding it to skin for a few seconds to warm it up so it glides on easily with application.

Results in ONE WASH

Effective, Clean, and Ethical Haircare
Effective, Clean, and Ethical Haircare

Reviews

4.9
Rated 4.9 out of 5 stars
Based on 62 reviews
Total 5 star reviews: 56 Total 4 star reviews: 5 Total 3 star reviews: 1 Total 2 star reviews: 0 Total 1 star reviews: 0
98%would recommend this product
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62 reviews
  • Nadia T.
    Flag of United States
    Verified Buyer
    I recommend this product
    Age Range 45 - 54
    My skin type Normal
    Rated 5 out of 5 stars
    4 minutes ago
    Favorite deodorant ever!

    I am an admittedly stinky Italian and this product is the best deodorant on the market as I am concerned. It works all day with no stink and helps me not stink on days I skip showering!

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  • Alexandra L.
    Flag of United States
    Verified Buyer
    I recommend this product
    Age Range 35 - 44
    My skin type Normal
    Rated 5 out of 5 stars
    6 hours ago
    I love it!

    This was my first time trying a natural deodorant and it works so well! Will repurchase!

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  • Kat
    Flag of United States
    Verified Buyer
    I recommend this product
    Age Range 35 - 44
    My skin type Oily
    My skin concerns Dryness
    My results Less irritation
    Rated 5 out of 5 stars
    3 days ago
    Finally, something that works!

    I am not a small woman, and I'm regularly doing a lot of physical work, and I'm regularly nude (as a life art model for several local colleges, studios, and art associations). If there's anyone that needs to be paranoid about how they smell and look, it's me. And I've easily gone through seven or eight different deodorants in the last month looking for one that is plastic free, does not cause an allergic reaction, and that works. And I finally found it! This particular scent is very neutral, it glides on easily, and it keeps me clean smelling all day. A couple extra swipes on especially hectic days goes a long way. I highly recommend this brand.

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  • Ailsa C.
    Flag of New Zealand
    Verified Buyer
    I recommend this product
    Age Range 25 - 34
    My skin type Dry
    My skin concerns Sensitive
    My results Smoother skin
    Rated 5 out of 5 stars
    1 week ago
    BEST natural deo

    This deodorant got me through 32 degree 90% humidity smelling like fresh laundry, would highly recommend, it’s got great staying power and doesn’t irritate my sensitive underarms.

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  • Callie H.
    Flag of United States
    Verified Buyer
    Age Range 18 - 24
    Rated 3 out of 5 stars
    3 weeks ago
    Great smell, gets on clothes, messy container

    I love the fresh cotton scent, as it is accurate and the perfect amount of strong-smelling. It works as a literal deodorant well. However, the deodorant itself (as it is very white) gets all over my clothes if they so much as brush near my armpits for a while after putting the deodorant on. The container can get messy (messier than a plastic container) too if you don’t swipe it on neatly.

    Overall, it’s fine, you just have to be careful about putting on your clothes after using it, and maybe not use it as aggressively as I do.

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    E Profile picture for Ethique
    Ethique
    3 weeks ago

    Hi Callie,
    Our deodorant formulation is creamier than a traditional deodorant to make it easier to apply, but this may mean that you're applying too much product, resulting in the colour transfer. I'd recommend using significantly less product and/or rubbing the applied deodorant into the skin with your hands to make sure there's no excess product sitting atop the skin to transfer from your underarm to your clothing. When it comes to our tube - we're all about the benefits of home compostable, plastic-free packaging, but admittedly it’s not as tough as the more traditional glass or plastic dispensers. It does need a little extra care when putting the lid back on, and if it gets misaligned, it can damage the inner lip, making it harder to get the lid back on later. If you're still having issues using more product and would like more help please reach out to us at hello@ethique.com