GENTLE Shampoo Bar

Name: GENTLE Shampoo Bar
Brand: Ethique New Zealand
SKU: SGEN110
Price: 24.0 NZD
Availability: InStock
Rating: 4.6 (193 reviews)

for sensitive skin (fragrance-free)

$24.00

Simple and effective care for sensitive scalps. This mild, fragrance-free shampoo gently cleanses and nourishes your hair while being kind to your skin. Babassu oil, betaine, and cocoa butter work in harmony to leave your hair soft, manageable, and beautifully clean. Free from fragrance, designed for sensitive skin – just great hair.

Not sure which bar to choose? Take our quick quiz to find your perfect match.

Sizes:

SHAMPOO

SHAMPOO AND CONDITIONER

Quantity Limited to 5

Effective

Clean

Ethical

Learn more about our mission.

Minimalist routine. Maximalist results.

Suitable for colour-treated hair.

Scent profile: Zero added fragrance or essential oils.

98% of users say this product cleanses without irritation* * Based on a survey of 57 Ethique consumers

Net Weight: 110 g / 3.9 OZ

The Ethique Guarantee: Love your bars or get your money back—it's that simple! We're so confident in our formulas, we offer a 100% satisfaction guarantee. Not totally happy? Return it within 6 months for a full refund. We want you to feel great about making the switch to solid bars, so go ahead and give them a try, risk-free.

Easy as 1 - 2- 3: Wet hair and bar. Massage bar directly onto scalp and work into a lather with hands. Rinse completely, following with your Ethique conditioner.

Keep dry and away from direct water between uses. Store with ample airflow and drainage for best results. Check out our storage options!

Sodium Cocoyl Isethionate, Stearic Acid, Sodium Cocoyl Glycinate, Theobroma Cacao (Cocoa) Seed Butter, Coconut Acid, Orbignya Oleifera (Babassu) Seed Oil, Betaine, Brassica Alcohol, Behentrimonium Methosulfate, Sodium Isethionate, Glycerine, Aqua (Water), Lactic Acid, Guar Hydroxypropyltrimonium Chloride, Benzyl Alcohol, Sodium Chloride, Dehydroacetic Acid.

Concentrated Bars, Mighty Ingredients

What's in our GENTLE Shampoo Bar

Cocoa seed butter

Nourishes and softens for more manageable hair

Babassu oil

Gently cleanses and moisturises without heaviness

Betaine

Conditions and improves hair's moisture retention

Cocoa seed butter

Nourishes and softens for more manageable hair

Babassu oil

Gently cleanses and moisturises without heaviness

Betaine

Conditions and improves hair's moisture retention

Reviews

Rated 4.6 out of 5

Based on 193 reviews

Write a Review

average rating 4.6 out of 5

Based on 193 reviews

5 Stars

161 Reviews
4 Stars

13 Reviews
3 Stars

8 Reviews
2 Stars

5 Reviews
1 Star

6 Reviews

91% of reviewers would recommend this product to a friend

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Reviewed by Alissa, from United States

I recommend this product

Age Range

25 - 34

My hair texture

Fine

My hair shape

Straight

My oil production

Oily

Rated 5 out of 5

Review posted

New Favorite Shampoo

I've been using this shampoo bar for almost a year now and I love it. Lathers really nicely. I found that coconut oil-based shampoo bars completely ruined the skin barrier on my scalp, and I had a hard time finding one that didn't use coconut oil. This is my new normal. I do wish that it lasted a little longer for the price point, but I don't foresee using anything else for the near future.

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Ethique New Zealand

Thanks so much for your kind words—we're so glad you found a bar that works for your scalp and that you're loving the lather! 😊

We also appreciate your comment about longevity. Each of our shampoo bars is designed to last as long as three bottles of liquid shampoo would typically last you—based on your hair type, how often you wash, and how the bar is stored between uses. If you're not quite getting that mileage, feel free to reach out—we’re happy to share tips to help extend the life of your bar. Thanks again for your support!

Reviewed by Edward P., from New Zealand

Verified Buyer

I recommend this product

Age Range

65+

My hair texture

Fine

My hair shape

Wavy

Rated 5 out of 5

Review posted

Unscented Cleanliness

Great lather. The lack of scent is unusual but welcome. Keeps my hair looking and feeling great. And the new shape makes holding the bar much easier.

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Reviewed by Chelsea L., from United States

Verified Buyer

I recommend this product

Age Range

35 - 44

My hair texture

Fine

My hair shape

Wavy

My oil production

Oily

Rated 5 out of 5

Review posted

Great!

This product lathers so nicely and keeps my hair feeling clean into the next day!

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Reviewed by Kerri H., from United States

Verified Buyer

I recommend this product

Age Range

45 - 54

My hair texture

Fine

My hair shape

Straight

My oil production

Oily

Rated 5 out of 5

Review posted

Great new shape

Love the new shape! It’s easy to hang on to and slides over the noggin perfectly.

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Reviewed by Amy, from United States

Verified Reviewer

I recommend this product

Age Range

35 - 44

My hair texture

Thick

My hair shape

Curly

My oil production

Moderate

Rated 5 out of 5

Review posted

so relieved

I've been using this shampoo bar for almost two months now and I couldn't be happier with the results. It pairs well with the Gentle Conditioner Bar. My scalp is so sensitive to fragrance. I'm so happy that this company thought of us with allergies to fragrances and oils.

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