Curl-Defining Solid Shampoo for curly and coily hair
Before - frizz, undefined, dehydrated. After one use - defined, moisturised, bouncy.
Powerful duo - solid shampoo and conditioner. 8 liquid bottles* *Based on 220ml shampoo/350ml conditioner bottles
Increases shine by 70% after one use* *Clinically tested when used with Curl-Defining Conditioner versus damaged hair.
Clean, powerful ingredients: Shea Butter - curl defining moisture that doesn't weigh hair down. Cocoa Seed Butter - smooths and softens for touchable curls. Glycerine - hydration magnet for bouncy, defined coils.
50,000+ five-star reviews
Easy to use and hold. Wet bar and hair, swipe directly on scalp and rinse completely. Medium Lather.
Effective, clean, ethical. Cruelty free international, animal test-free Peta vegan, Certified B Corporation

CURL-DEFINING Shampoo Bar

for curly and coily hair
$24.00

A sulfate-free shampoo that gently cleanses and defines curls. Cocoa and shea butters lock in moisture, leaving curls bouncy, soft, and naturally defined.

Not sure which bar to choose? Take our quick quiz to find your perfect match.

Sizes:
SHAMPOO
SHAMPOO AND CONDITIONER
Quantity Limited to 5

Increases shine by 70% after one use* *Clinically proven when used with Curl-Defining Conditioner versus damaged hair 

Easy as 1 - 2- 3: Wet hair and bar. Massage bar directly onto scalp and work into a lather with hands. Rinse completely, following with your Ethique conditioner.

Keep dry and away from direct water between uses. Store with ample airflow and drainage for best results. Check out our storage options!

DEFINED + MOISTURISED + BOUNCY

Results in ONE WASH

SHAMPOO
1. Wet bar and hair
2. Swipe directly on scalp
3. Rinse completely

CONDITIONER
1. Glide bar on hair + ends
2. Rinse completely
Effective, Clean, and Ethical Haircare
Effective, Clean, and Ethical Haircare

Reviews

4.7
Rated 4.7 out of 5 stars
Based on 1,183 reviews
Total 5 star reviews: 951 Total 4 star reviews: 139 Total 3 star reviews: 53 Total 2 star reviews: 25 Total 1 star reviews: 15
93%would recommend this product
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1,183 reviews
  • Gillian
    I recommend this product
    Rated 5 out of 5 stars
    5 minutes ago
    5 Stars

    Great product. Fast delivery and great service.

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  • Allen F.
    Flag of United States
    Verified Buyer
    I recommend this product
    Age Range 35 - 44
    Rated 5 out of 5 stars
    3 weeks ago
    Great product

    I can't speak the the curl defining aspect of this, but the longevity, ease of use, and aroma we're all nice.

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  • nancy g.
    Flag of United States
    Verified Buyer
    I recommend this product
    Age Range 65+
    My hair shape Curly
    My oil production Dry
    Rated 5 out of 5 stars
    1 month ago
    I alternate with conditioning shampoo

    With frequent dips in the salty ocean, I alternate this with repair shampoo and conditioner to keep hair soft while still keeping my curls

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  • Isha M.
    Flag of United States
    Verified Buyer
    I recommend this product
    Age Range 25 - 34
    My hair texture Thick
    My hair shape Curly
    My curl type 2C
    My oil production Moderate
    Rated 5 out of 5 stars
    1 month ago
    Huge size and works great

    Awesome shampoo!

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  • Charlotte C.
    Flag of New Zealand
    Verified Buyer
    I recommend this product
    Age Range 35 - 44
    My curl type 2C
    My oil production Moderate
    Rated 5 out of 5 stars
    1 month ago
    Super hydrating and curl-friendly!

    As a regular swimmer, I love this for a post-pool cleanse! It gets my hair nicely clean, helps to stop it from drying out, and maintains my curls.

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