Purple Shampoo Bar Mini for Brassy Blonde and Gray Hair: Tone It Down™

I have tried many purple shampoos for my (naturally) white hair. This is the first one that hasn't turned my hair purple! I get tons of compliments on my hair's color: even from random people on the street! It lathers well and one bar lasts me almost a year with using it 2-3 times a week.

I have gray hair and I am finding the purple bar gives a lovely shiny silver hue to my hair.

I bought the little tray to sit it on which keeps my shower shelf tidy.

I also bought the little container which is a great way to carry the bar when I travel away from home.

All brilliant. Thank you x

I usually use healy kiwi to help with my itchy sculp but wanted to try this to tone my hair and am so glad I did. It's worked a treat as a toner and has also been surprisingly kind on my sculp. I couldn't be happier, no brassy blonde and a happy non itchy sculp.

Great to bring the ash tone back to my hair. For thicker hair like mine, I need two washes and the second one is the one that really foams up.

Great product, love that it isn’t packed in plastic. Keeps those yellow tones out of my blonde, repeat buyer 💜